Messaging that keeps guests informed

Hospitality runs on timely, trusted communication. A guest who gets an instant reservation confirmation, a clear check-in message and a well-timed offer feels looked after long before they reach the front desk.

SMS reaches every guest with a mobile number, with no app to install and no inbox to compete with. That makes it the most dependable channel for the moments that matter most around a stay.

SmsHorizon has delivered exactly that kind of messaging since 2011, for 3,000+ businesses across India, from boutique resorts to multi-property hospitality groups.

Why hotels and resorts choose SmsHorizon

  • Instant booking confirmations: Fire reservation and payment confirmations the moment a booking is made, over priority transactional routes.
  • High-throughput API: HTTP and SMPP APIs that connect to your property management and booking systems for OTPs and alerts.
  • Sub-3-second delivery: Time-sensitive OTPs and check-in details reach guests on direct telco connections.
  • DLT done for you: Free help with entity, header and template registration on the TRAI DLT portal.
  • Transparent pricing: Pay-as-you-go rates, volume discounts and a GST invoice with every payment.
  • Reliable delivery: 99.9% uptime with real-time delivery reports and webhooks.

Transactional, promotional and OTP SMS for hospitality

Transactional SMS carries booking confirmations, check-in details, payment receipts and OTPs your guests expect, at the highest priority, day or night. See transactional SMS.

Promotional SMS reaches your guest base with seasonal packages, festival deals and banquet offers within TRAI's daytime window. See promotional SMS.

OTP and high-volume confirmation traffic runs through our SMS API. Every route is DLT-compliant and registered with TRAI under the TCCCPR rules, and deliverable across Jio, Airtel, Vi and BSNL.

 Transactional SMSPromotional SMS
Used forBooking confirmations, OTPs, check-in detailsSeasonal offers, packages, banquet promotions
Delivered toAll numbers, including DNDNon-DND and opted-in numbers
Sending hours24x710am to 9pm (TRAI window)
Sender IDBranded 6-character headerBranded 6-character header
2011
In business since
3,000+
Businesses across India
<3s
Typical OTP delivery
99.9%
Delivery uptime
Use cases

How hotels and resorts use bulk SMS

From the moment a booking lands to the thank-you after checkout, here's how hospitality teams put SMS to work every day.

Booking & reservation confirmations

Confirm room and table bookings instantly, with dates, room type and payment status, the moment a reservation is made.

Check-in & check-out info

Send arrival instructions, room numbers, Wi-Fi details and checkout reminders so guests always know what comes next.

OTP & verification

Secure guest logins, payment approvals and digital key access with sub-3-second one-time passwords.

Seasonal packages & offers

Promote weekend getaways, festival packages and off-season deals to opted-in guests within the TRAI window.

Loyalty & membership updates

Share points balances, tier upgrades and member-only rates to keep your repeat guests coming back.

Event & banquet promotions

Reach corporate and wedding planners with banquet availability, packages and event-space promotions.

Platform

Everything you need to send at scale

A complete bulk SMS platform for hospitality teams, from branded sender IDs and the API to the panel and DLT templates.

Branded sender IDs

Register 6-character headers like MYSHOP or AD-HORIZN for promotional or transactional SMS.

Regional & Unicode

Send in regional languages or English with full Unicode support, set type to Unicode or pass uni in the API.

Panel & API

Send from a simple web panel or integrate the HTTP and SMPP API into your booking system.

Scheduling

Queue campaigns for the right time, including festival and off-peak sends.

Delivery reports

Live delivery receipts for every message, with downloadable reports and webhooks.

Contact management

Upload and group guest lists, with opt-out handling built in.

Two-way & long code

Receive replies and run keyword campaigns on a virtual long number.

DLT templates

Reusable, approved templates for OTPs, confirmations and offers.

FAQs

Bulk SMS for hotels, common questions

How do hotels and resorts use bulk SMS?
Hotels and resorts use bulk SMS for booking and reservation confirmations, check-in and check-out details, OTP-based logins and verification, seasonal package offers, loyalty and membership updates, banquet and event promotions, and post-stay feedback requests. SmsHorizon has supported this kind of messaging since 2011 for 3,000+ businesses across India. Reach the team on +91 8870-522-522 or via our contact page.
Can I send promotional offers to past guests?
Yes. Promotional SMS lets you reach opted-in, non-DND guests with seasonal packages, festival deals and banquet offers within TRAI's 10am to 9pm window. Booking confirmations, check-in details and OTPs go out as transactional SMS at any hour, including to DND numbers.
Is your API suitable for booking confirmations and OTPs?
Yes. Our HTTP and SMPP APIs connect to your property management or booking system to fire instant reservation confirmations and OTPs, with priority transactional routing, sub-3-second delivery and detailed delivery reports. See the SMS API page for details.
How quickly can a hotel go live?
Typically 3 to 5 days. Most of that time is the DLT registration and sender ID approval, which we handle for you. Once those clear, your account is ready and you can send your first campaign or wire up the API right away.
Do you help with DLT registration?
Yes, free of charge. TRAI requires entity, header and template registration on the DLT portal for all commercial SMS under the TCCCPR rules. Our team walks you through the entire process and handles the paperwork.
How much does bulk SMS cost for a hotel or resort?
Bulk SMS is pay-as-you-go: you pay per message and the rate falls as your volume grows, with no setup fee or monthly rental. Transactional, OTP and promotional routes are each priced per SMS, and a longer message counts as more than one SMS. See our pricing page for current rates.
Which mobile networks do you cover?
We deliver across every major network, including Jio, Airtel, Vi and BSNL, over direct operator routes. Transactional and OTP messages reach all numbers, including DND, while promotional sends follow TRAI's DND rules and the 10am to 9pm window under the DLT framework.
Across India

Bulk SMS in India's major cities

We serve hospitality businesses in every major metro, with the same panel, API and pricing everywhere.

Queries? Contact us

Talk to a real human, no bots.

Contact us