SMS that moves property buyers to action

Real estate runs on timing. A launch announcement, a site-visit nudge or a booking confirmation has to reach the buyer the moment it matters, and SMS lands on every handset instantly, with no app and no data connection needed.

It works on both sides of the deal: promotional broadcasts pull fresh leads to a new project, while transactional alerts keep existing buyers current on payments, milestones and possession. A delivery receipt confirms each message arrived.

SmsHorizon has delivered exactly this kind of messaging since 2011, for 3,000+ businesses across India, in English or any regional language.

Why developers and brokers choose SmsHorizon

  • Reach buyers fast: Broadcast a launch or offer to thousands of leads in one send, with a delivery receipt for each.
  • CRM-ready API: HTTP and SMPP APIs that plug into your sales CRM for instant lead acknowledgement and follow-ups.
  • Priority transactional routing: Sub-3-second delivery for booking, payment and possession alerts, day or night.
  • Regional languages: Message buyers in Hindi, Marathi, Tamil, Telugu or any Indian language with full Unicode.
  • DLT done for you: Free help with entity, header and template registration on the TRAI DLT portal.
  • Reliable delivery: 99.9% uptime with real-time delivery reports and webhooks.

Promotional and transactional SMS for real estate

Promotional SMS takes new-project launches, price offers and festive deals to your lead base and channel partners within TRAI's daytime window. See promotional SMS.

Transactional SMS carries the confirmations buyers expect, site-visit and booking confirmations, payment and installment reminders and possession updates, at the highest priority, day or night. See transactional SMS.

Lead-capture acknowledgements and automated follow-ups run through our SMS API. Every route is DLT-compliant and registered with TRAI under the TCCCPR rules, and deliverable across Jio, Airtel, Vi and BSNL.

 Transactional SMSPromotional SMS
Used forBookings, payments, possession updatesLaunches, offers, festive deals
Delivered toAll numbers, including DNDNon-DND and opted-in numbers
Sending hours24x710am to 9pm (TRAI window)
Sender IDBranded 6-character headerBranded 6-character header
2011
In business since
3,000+
Businesses across India
<3s
Typical alert delivery
99.9%
Delivery uptime
Use cases

How real estate teams use bulk SMS

From the first enquiry to handover, here's how builders and brokers put SMS to work across the sales cycle.

New-project & launch announcements

Broadcast project launches, new inventory and pre-booking offers to your lead base and channel partners in one promotional send.

Site-visit scheduling & reminders

Confirm site-visit appointments and send timely reminders so prospects show up, cutting no-shows for your sales team.

Booking confirmations

Confirm unit bookings and token receipts to buyers the moment a deal is closed, with a delivery receipt on record.

Payment & installment reminders

Send installment-due and payment-received alerts on schedule, keeping collections on track without chasing calls.

Construction & possession updates

Keep buyers informed on construction milestones, slab completions and possession dates as the project progresses.

Lead capture & follow-up

Acknowledge every enquiry instantly and trigger automated follow-ups through the API and a two-way virtual number.

Platform

Everything you need to send at scale

A complete bulk SMS platform for real estate teams, from branded sender IDs and regional Unicode to the panel, API and DLT templates.

Branded sender IDs

Register 6-character headers like MYSHOP or AD-HORIZN for promotional or transactional SMS.

Regional & Unicode

Message buyers in any Indian language with full Unicode support, set type to Unicode or pass uni in the API.

Panel & API

Send from a simple web panel or integrate the HTTP and SMPP API into your sales CRM.

Scheduling

Queue launch broadcasts and reminders for the right time, including festival and off-peak sends.

Delivery reports

Live delivery receipts for every message, with downloadable reports and webhooks.

Contact management

Upload and group leads by project or partner, with opt-out handling built in.

Two-way & long code

Capture replies and run keyword campaigns on a virtual long number.

DLT templates

Reusable, approved templates for bookings, payments, updates and offers.

FAQs

Bulk SMS for real estate, common questions

Can SmsHorizon send SMS for real estate marketing?
Yes. We help developers, builders and brokers reach prospects and buyers at scale, from new-project launches to site-visit reminders and booking confirmations. SmsHorizon has been in business since 2011 and serves 3,000+ businesses across India. Reach the team on +91 8870-522-522 or via our contact page.
Which messages are promotional and which are transactional?
New-project launches, festive offers and broadcasts to fresh leads are promotional, and follow TRAI's opt-in rules and the 10am to 9pm window. Site-visit and booking confirmations, payment and installment reminders and possession updates tied to an existing customer are transactional, and reach all numbers including DND, around the clock.
Can I capture and follow up on property leads by SMS?
Yes. Connect our HTTP or SMPP SMS API to your CRM so an SMS acknowledges every new enquiry instantly and follow-up reminders fire automatically, with delivery under 3 seconds and detailed reports. A virtual long number can also capture replies.
Can I send SMS in a regional language?
Yes. We support full Unicode, so you can message buyers in Hindi, Marathi, Tamil, Telugu or any Indian language alongside English. Set the message type to Unicode in the panel or pass uni in the API.
Do you help with DLT registration?
Yes, free of charge. TRAI requires entity, header and template registration on the DLT portal for all commercial SMS under the TCCCPR rules. Our team walks your firm through the entire process and handles the paperwork.
How much does bulk SMS cost for a real estate firm?
Bulk SMS is pay-as-you-go: you pay per message and the rate falls as your volume grows, with no setup fee or monthly rental. Transactional, OTP and promotional routes are each priced per SMS, and a longer message counts as more than one SMS. See our pricing page for current rates.
Which mobile networks do you cover?
We deliver across every major network, including Jio, Airtel, Vi and BSNL, over direct operator routes. Transactional messages reach all numbers, including DND, while promotional sends follow TRAI's DND rules and the 10am to 9pm window.
Across India

Bulk SMS in India's major cities

We serve businesses in every major metro, with the same panel, API and pricing everywhere.

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