Industries

Importance of SMS Alerts in Banking Industry

Posted on by Karthik

bank_indiaIndia’s banking sector is constantly growing and there has been a noticeable upsurge in transactions through ATMs, internet banking and mobile banking. This industry is yet to tap into the potential of mobile banking and other financial services. Nevertheless the industry holds a lot of promise with forty seven percent of the populace having bank accounts out of which half lie to be dormant due to reliance on cash transactions, as per a report. To resolve this, recent practice of SMS alerts in banking industry will assist the customers on their banking fears.

SMS Alerts in Banking Industry:

Mobiles now has lost its sole purpose of making and receiving calls and now hold an array of multifunctional services and serves as computerized gadget. This mobility combined with technology is of best useful for banking sectors which allows an individual to conduct financial transaction with maximum safety. SMS alerts utilizes it with better benefits to customer services and also carry out with banking services. These SMS Alerts are of Cost effective in a timely manner which reaches large group of people. The ultimate aim to provide SMS Alert will be to protect the customers from fraud prevalence which makes the customers feel safe and secured in banking.

Related: We provide SMS API along with Transactional SMS for sending out Alerts & important informations in banking Industry

Whenever a change has to be made, the key to success lies in the implementation. This means, change for way the bank operates and the way the people work. This new culture of SMS Alert will be a challenge to adapt in banking industry.

Key features of using SMS based Alerts in Banking Industry:

  • Build awareness about the teams and conditions
  • Strengthen the relationship with customers, clients
  • Improve the bottom line of banks
  • Improvement in efficiency of banks
  • Alerts on fraudulence with accounts
  • Automatic updates on bill payments
  • Alerts on loan payments, insurance, premium dues
  • Keep a watch on the account with round the clock SMS Alerts
  • Alerts on insufficient funds
  • Authentication alerts
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Using SMS based Alerts in Banking Industry:

India’s banking sector could become the fifth largest banking sector in the world by 2020 and the third largest by 2025. This can be achieved by proper focus to servicing clients and enhancing their technology infrastructure, which can help improve customer experience as well as give banks a competitive edge. SMS Alert is highly used to break the very real possibility of fraud in banking and keep it safe and secure for customers. Although SMS banking channels are not intended for very high-risk tractions, these SMS Alerts helps customers explicit with decent quality of services.

Benefits of SMS Services for Automobile Companies & Auto Dealers

Posted on by Karthik

Automobile industry is experiencing an increasing and rapid growth that encompass the engineering, design, technological development, manufacturing, distribution, marketing, sales and maintenance of automobiles. This is evident from the daily traffic on roads, as we could apprehend the demand for cars is increasing day to day. The demand has never dropped down even during increase in petrol and diesel rates yet making this automobile industry, the fastest growing markets globally. Unlike any other industry it has to concentrate before sales and after sale services, in order to maintain a healthy bottom line. The best way is to choose the best marketing strategy and that would be SMS Servicing.

SMS Services – Best Marketing Strategy for Automobile Companies

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Best Marketing Strategy for Automobile Companies & Auto Dealers

The Automobile industry and auto dealers is under extreme pressure to increase the customer’s satisfaction and make sales and services more efficient. Such a pressure is handled effortlessly using SMS servicing one of the best marketing means to reach and fulfil the customer and client’s needs. By this way an information is passed to a large number of people at short period of time. It has helps to reach the business clients, partners, employees without any extra cost or time meaning it is Cost and Time Efficient. The industry with huge number of branded competitors should definitely opt for a different marketing rule to attract the customers and be successful. Being a two way interactive service which in turn helps to main long term relationship.

13 Benefits of using Bulk SMS Services:

  • Details about their new launches
  • Attractive offers that are lined up in the store
  • Reminders about the vehicle service, test drive dates
  • Coupons , discounts and offers during festive periods
  • Feedback survey that will be helpful for the development of the company
  • Being a fastest growing industry it needs reliable branding and promotional services regularly.
  • A daily workshop process report to the auto dealers
  • Easy access to queries/complaints
  • Reminders on payment due, service due, insurance due etc.
  • Covers a large number of people at short period of time
  • Cost effective and an efficient communication channel to the customers
  • SMS alerts sent to customers to collect their vehicle on service completion, warranty expiration, special service camps , events etc
  • Send birthday wishes, purchase anniversary and greetings to customers on festive seasons
  • Dropping the messages in most efficient way that the customers will never neglect to examine
  • Handling a new technique for marketing will definitely have an impact towards the customers hence benefiting in optimistic outcome.

Relish the success by SMS Promotions:

 Automobile industries and auto dealers are in rapid growth pace over the past years. While most of the urbanites are busy with their work, SMS servicing will be the best choice for automobile industries to just drop their information, alerts, reminders and updates. Knowing the fact that automobile companies deal with lot new customers day to day and mange existing customers with services, SMS servicing will make it in ease creating a friendly approach as well.

Why Should a Company Use SMS Marketing Strategy

Posted on by Vivek
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Why Should a Company Use SMS Marketing strategy?

In today’s fast evolving and technologically developing world, it is important and also the prime factor for companies to reach their customers anywhere and at any time. As the technology is developing day to day it shrinks from radio to newspaper and magazines, television adds to internet and emails to SMS. Amongst this SMS marketing is definitely the most effective and direct means of marketing that a company ought to reach their customers. As statistics has shown, it is likely that an SMS message sent will be opened by them in a comparatively shorter period than the promotional messages sent through e-mail.

Cost Effective SMS marketing for Corporates & Small businesses:

SMS marketing can be useful for industries like IT Companies, product based companies, construction companies, educational institutions like schools and colleges, consulting firms etc. SMS being 5 times more responsive compared to a regular email and with such higher responsive rates it is comparatively a better way of communication for the companies to reach their customers. This is also time efficient as it would take just few minutes to compose the message and few seconds to send them. Most importantly it saves more productive time of both the company and the customers. Another reason why a company should implement this strategy is that, SMS marketing is cost effective. It uses a minimal percentage of the budget used for marketing which is a lot cheaper and more effective. This SMS marketing being a developing tool in marketing field will definitely be a competitive edge as the competitors may not be using this tool and the messages sent by the company will have a higher impact.

Creates a Personal Connection:

SMS marketing can also help to personalize the messages to the customers. For example, sending a birthday wish message or an anniversary wish will have an indirect positive impact towards the company that they would probably remember during the next purchase or visit. In simple, getting personalize with customers. Such a technique will help to reach the group of people who are interested and may be looking forward to know about the company’s products or services. By this, it enables both the new customers and also embrace existing customers to fulfill their needs. Hence this automatically improves the bottom line.

Go Green with SMS:

open_sms_mobile_phoneSMS Marketing is an ecofriendly way of communicating with the customers. Just imagine the amount of papers spent for this, the cartage for printing them, envelops and all these are completely eliminated using SMS servicing. Go green with SMS marketing. Provided, the open rate for a text message has an astounding difference to that of an email. This brings to the point that a company interested to cover their customers at a short period should definitely opt for this kind of marketing. It helps for a company to share instant messages regarding the discounts, offers and various deals that they would provide to their customers during festive season.

SMS being lightning fast will literally drop the messages in the customer’s pocket which is the best marketing strategy that a company can adopt to. These short, clear and concise messages are definitely effective and efficient direct reach to customers, then they aren’t any barriers and mostly flexible and reliable for the company as well.